New Balance, a brand long known for running shoes, is planting a flag in basketball tonight. That’s when 18-year-old Cooper Flagg is expected to be the top pick in the NBA Draft.

By signing Cooper Flagg, Shohei Ohtani, Coco Gauff and other young superstars, the 119-year-old sneaker and apparel brand is on a mission to redefine its place in the sports hierarchy.

Do you love New Balance shoes but also want to stand out from the crowd? Joe's New Balance Outlet is selling New Balance Two Wxy V4 basketball shoes for only $60 right now.

With eye-catching colorways and the technology to improve performance for players regardless of their position, the New Balance TWO WXY v3 looks to the future. Ian Browning November 30, 2022 ...

Cooper Flagg debuted his New Balance sneakers during his first Dallas Mavericks media day. When will Flagg debut his own ...

Evaluating the performance features of the New Balance KAWHI III basketball shoe.

Joe's New Balance Outlet is selling New Balance Hesi Basketball shoes for only $35. The list price of the sneakers is $110, so buyers are saving a whopping 68%.

New Balance Basketball Stars Tyrese Maxey, Zach LaVine, and Dejounte Murray Talk Street Ball Origins Three superstar caliber athletes discuss the importance of streetball culture in their growth ...

The Kawhi III is the first New Balance basketball shoe to incorporate the Energy Arc technology. Personally, I loved the setup.

Joe's New Balance Outlet is selling New Balance Two Wxy V4 Basketball Shoes for only $60. The original list price of the shoes was $120, so buyers are saving 50% off retail.

New Balance features a robust basketball lineup, and the introduction of their TWO WXY v5 is set to strengthen their already solid foothold in the market.

Stanford basketball superstar Cameron Brink has put pen to paper on an NIL deal with New Balance, becoming the first ever female player to sign with the sportswear giants.