Rosalía becomes New Balance's global ambassador, expanding her previous collaborations with fashion brands. The collaboration ...

The “Bizcochito” singer sits down with Harper’s Bazaar to speak on the partnership, her relationship to sports and style, and ...

Now, the Boston-based brand is showing its hand by not only formally unveiling the sneaker, but doing so while introducing ...

Rosalía sits down with Harper’s Bazaar to speak on her partnership with New Balance, her relationship to sports and style, ...

Now that the Spanish superstar is an official brand ambassador, her first task is to star in the athletic brand's film noir-style ads.

Today, July 9, the global sportswear brand officially welcomes Rosalía into the family as its latest ambassador. With a group of famous faces that includes the Olympic athletes Coco Gauff and ...

Ramping up momentum for its latest campaign, New Balance has unveiled its latest ambassador: Rosalía. Since making her breakthrough with 2018’s ‘El Mal ...

Rosalía Joins New Balance as Global Ambassador, Debuts in Campaign With Hollywood Pedigree. The Spanish singer appears in a five-part campaign to promote New Balance's 204L sneakers.

Rosalía's choice fits with the positioning that New Balance seeks to project: a brand that challenges the established ...