Lionel Messi and American star quarterback Patrick Mahomes, against each other in its latest campaign film under the "You got ...

The Singapore Tourism Board (STB) and Chinese travel platform Mafengwo are doubling down on smart tourism with the debut of ...

Founded in 2020, Lion City Sailors is Singapore’s only privatised professional football club competing in the Singapore ...

American luxury fashion house Coach is once again soaring to new heights with the relaunch of its immersive retail concept, ...

Smirnoff ICE is marking its 25th anniversary with its first-ever global campaign, rolling out across more than 20 countries ...

Asia Pacific’s (APAC) advertising economy is projected to grow by 4.6% in 2025, according to MAGNA’s latest Global Ad Forecast. This marks a slowdown from the robust 7.9% growth recorded in 2024, as ...

Mars, Incorporated has unveiled a major shakeup to its global marketing structure with the launch of a new agency ecosystem ...

MEDIPEEL lit up the night at the Hashtag Asia Awards 2025, stealing the spotlight as it clinched the coveted Overall Brand ...

British newspaper The Economist has taken to the streets to remind readers that copywriting is in fact, alive and well.

Marketing is facing heightened internal scrutiny as global brands tighten controls over budgets and messaging amid growing ...

JINRO is reprising its high-stakes brand play with Netflix’s Squid Game, this time tying up with season three of the global ...

YouTube has reportedly quietly revised its moderation policies late last year, ahead of Donald Trump’s return to the White ...