Molson Coors was among the first to see success from the solution, which allows brands to reward Uber passengers with offers ...

Only 18% of neurodivergent creative industry professionals request accommodations at work, per research from Understood, Havas and the 4As.

The companies, which together reach about 80% of the U.S. market, want to improve targeting and measurement in CTV ...

La-Z-Boy launched a new marketing platform, “Long Live The Lazy,” to reclaim the term “lazy,” according to a press release. A national ad campaign will begin airing this week across broadcast, digital ...

Leveraging a localized approach and a social push, the campaign shows off new packaging along with a switch from bottles to ...

When sourced and applied responsibly, third-party data enhances the performance of AI-driven strategies by enriching audience ...

The health tech company upends fitness clichés to show what intentional aging can look like in an ad from indie shop ...

Newell, the parent of more than 50 consumer brands, is looking to create five times more content while improving marketing ...

With interest in creator content high, the new capabilities help marketers better understand what is driving sales.

Agency BTR Media described using the feature to cater videos to different product searches and said it has been a ...

While privacy concerns have made monetizing the app a challenge, Meta is again betting on ads to address its revenue goals.

A new integrated team weds PepsiCo beverage’s internal brand-building expertise with VaynerMedia’s ability to activate around ...