Look at virtually any consumer industry and you’ll see how changes in digital technology are fundamentally altering the way that consumers engage with brands before, during, and after a purchase.

Practicing strategy in an uncertain world A modern strategy that works will require leaders to learn new skills and apply new tools. Here’s a primer for a refreshed approach.

Value-creating chief data officers: Cementing a seat at the top table In PwC’s second Chief Data Officer Study, we found more chief data officers appointed by the world’s leading companies—and ...

Business transformation is an element of corporate strategy that most companies haven't mastered. This article offers a formula for ongoing organizational change.

The new fortune at the bottom of the pyramid Profound changes are closing the gap between the world’s poorest consumers and others, offering an unprecedented opportunity for businesses to create — and ...

A strategist’s guide to blockchain The distributed ledger technology that started with bitcoin is rapidly becoming a crowdsourced system for all types of verification. Could it replace notary publics, ...

Rethinking Strategy in a Networked World (or Why Michael Porter is Wrong about the Internet) The Harvard strategy guru errs when he says partnerships erode competitive advantage, the author contends.

Using neuroscience to make feedback work and feel better Research shows that using feedback is how organisms — and organizations — stay alive. Here’s how leaders can make the most of the ...

Creating a strategy that works The most farsighted enterprises have mastered five unconventional practices for building and using distinctive capabilities.

Building stakeholder trust in measures of sustainable performance Investors say they value a company’s data on sustainability almost as much as they value its financial data. They need to be able to ...

The Thought Leader Interview: Meg Wheatley An expert on innovative leadership warns that too many companies are reverting to fear-driven management. Instead, executives should hold to their values and ...

A strategist’s guide to Industry 4.0 Global businesses are about to integrate their operations into a seamless digital whole, and thereby change the world.