Alabama star wide receiver, one of the highest-valued college football players, expands his growing NIL empire with another ...

Texas A&M Football Commit Wide Receiver Madden Williams Signs Early NIL Endorsement Deal With Adidas originally appeared on ...

Another star college football player has his own action figure, joining South Carolina's LaNorris Sellers and Alabama's Ryan ...

Texas A&M wide receiver commit Madden Williams has reportedly inked an endorsement deal with Adidas on Friday.

Arch Manning Sets Priorities Straight in Face of NIL, Football Pressure originally appeared on Athlon Sports. Arch Manning is ...

The Ohio State football program held an NIL media day event this week. See a short video of some behind-the-scenes footage of ...

In the new era of NIL, even high school athletes can get in on the action. On Friday, Adidas announced its newest 'Adizero 7 ...

The House settlement is supposed to end the era of pay-for-play that has benefitted BYU. Many are skeptical, including former ...

As the NIL era reshapes college athletics, East Tennessee State University (ETSU) is adapting to remain competitive in the ...

When the LSU baseball team lifted its eighth championship trophy Sunday, it symbolized the end of a consequential era for ...

Cooper Flagg is projected to make upwards of $62 million on his rookie deal over the next four years. FOX Sports caught up ...

IMG has been talking with colleges about the upcoming transition to revenue sharing for more than a year and have experts ...