Connect with India’s Cannes Lions winners; uncover their creative strategies and forge new connections at the Cannes ...

When the advertising world packs its bags for the Riviera each June, it’s not just chasing Lions—it’s chasing relevance. Cannes has long moved past being a shiny reel of spectacle; it now demands ...

Do you remember when the Indian Premier League (IPL) was launched? A massive campaign and an unmissable sound went with it. Hailed as Manoranjan ka Baap (the big daddy of entertainment), it was ...

At Cannes Lions 2025, the Droga5 founder unpacked his creative playbook—from sparking industry format shifts to partnering ...

Past honourees include erstwhile YouTube CEO Salar Kamangar, Twitter co-founder Jack Dorsey, former Google chairman Eric ...

Meta has enhanced its Advantage+ advertising platform with new generative AI tools designed to help advertisers create ...

A real transformation occurs when collaboration replaces control and leaders show up not to manage but to participate, says HSBC chief digital officer.

23% of Indian content consumers are digital-only, while CTV viewership gains 3.5 crore new viewers, finds Kantar.

As the marketing landscape evolves, brands that prioritise emotional connections will find themselves at the forefront of ...

Go make something wonderful,” Apple's Tor Myhren tells the creative industry as he bets on the irreplaceable power of human ...

When brand stories resonate with culture rather than at it, they become things people keep, says McCann Worldgroup India's ...

Even as AI floods workflows with speed and scale, professionals argue that it can’t mimic instinct, cultural fluency or ...