Executives talk loyalty during a virtual live event with Marketing Dive, CX Dive, Hotel Dive and Restaurant Dive.

As it looks to become a $1 billion business, the hydration line recently took over Times Square to establish 4 p.m. as “I.V. O’Clock.” ...

With past experience at Apple, Amazon and Netflix, Megan Imbres’ background aligns with how Peloton is looking to grow its ...

Ads show people of different ages and backgrounds bonding over the candy, which is putting fresh emphasis on the ampersand in ...

The companies, which together reach about 80% of the U.S. market, want to improve targeting and measurement in CTV ...

The health tech company upends fitness clichés to show what intentional aging can look like in an ad from indie shop ...

Molson Coors was among the first to see success from the solution, which allows brands to reward Uber passengers with offers ...

Hosted by comedian Marie Faustin, the special addresses Gen Z consumers who, despite being skin care-obsessed, forget to ...

Leveraging a localized approach and a social push, the campaign shows off new packaging along with a switch from bottles to ...

New visual intelligence features allow iPhone users to search apps like Google and Etsy to find items similar to what they’re ...

Agency BTR Media described using the feature to cater videos to different product searches and said it has been a ...

Newell, the parent of more than 50 consumer brands, is looking to create five times more content while improving marketing ...