In today's dynamic business landscape, where distribution networks drive competitive edge, loyalty programs are undergoing a ...

Restaurant loyalty programs are increasingly popular, but they’re far from a silver bullet for driving traffic. Just ask ...

Another strategy to start building loyalty is to target first-time customers by providing an outstanding experience as soon ...

The once humble loyalty program where repeat customers received an occasional free coffee has evolved into an $8bn powerhouse ...

Martequity: Loyalty programs have dramatically evolved from basic points-for-purchase systems to sophisticated, data-driven ...

Consumers are seeking more substantial value from loyalty programs, with 85% saying they want better discounts, according to ...

Benepik’s latest report reveals critical insights into transforming channel partner loyalty programs. Despite the challenges, brands adopting personalized, tech-enabled solutions see significant ...

Loyalty isn’t about how much credit someone uses. It’s about how often they engage with your brand—and how you respond.

The top reason why companies don't achieve significant user adoption of a loyalty rewards program is due to a simple lack of ...

The marketer of sun care products built a platform that turns consumer actions and user-generated content into opportunities ...

U.S. News & World Report reveals the best hotel and airline loyalty programs based on member benefits, network coverage and ...

Christine Duffy, Carnival Cruise Line president, says lifetime perks no longer sustainable as passenger numbers soar.