Jim Fagan was the narrator for NBA on NBC from 1990-2002, and his family agreed to a partnership with the network to use his ...

NBC is making a comeback in the NBA media rights space this fall, thrilling basketball fans with the promise of broader ...

Fans will have a familiar voice greet them when they turn into an "NBA on NBC" broadcast for the first time in two decades.

The famed narrator died in 2017. Before his death, Fagan was a beloved figure of NBC’s NBA broadcasts from 1990 to 2002.

Fagan passed away in 2017, but when the 'NBA on NBC' returns this fall, his voice will appear in promos, title sequences and other segments.

It’s Friday, May 9, and the Cleveland Cavaliers (64-18) and Indiana Pacers (50-32) are all set to square off from Gainbridge ...

It’s Wednesday, May 7, and the New York Knicks (51-31) and Boston Celtics (61-21) are all set to square off from TD Garden in ...

NBA fans’ viewing experience will look different later this year, but there will also be a touch of nostalgia.

What was that phrase from Game of Thrones? “What is AI may never die?” It’s something like that. A bit concerning, really.

This is The Athletic’s daily sports newsletter. Sign up here to receive The Pulse directly in your inbox. Good morning! Be ...

Douglas Farmer's favorite NBA player props for Wednesday, May 7 include Nikola Jokic, Josh Hart, and Jalen Brunson.

Not all hope is lost for Cleveland, as a team has recovered from a 0-2 deficit to win in each of the last four postseasons. The last time is a familiar face. In the 2024 Eastern Conference semifinals, ...