Jim Fagan was the narrator for NBA on NBC from 1990-2002, and his family agreed to a partnership with the network to use his ...

NBC is making a comeback in the NBA media rights space this fall, thrilling basketball fans with the promise of broader ...

NBC is brining back more than a theme song when the network resumes its NBA coverage next season. Jim Fagan, the network's ...

NBC Sports will use an AI-generated voice of former NBA narrator Jim Fagan, who died in 2017, to promote the return of the ...

NBC Sports is using AI voice synthesis technology to bring late announcer Jim Fagan's iconic voiceovers to its upcoming NBA ...

The late Jim Fagan's iconic voice defined National Basketball Association (NBA) promos throughout the 1990s and early 2000s — ...

NBC will bring back “Roundball Rock,” its beloved sports theme song, next season when the network begins its 11-year media ...

NBC Sports will use the AI-generated voice of late narrator Jim Fagan in its upcoming NBA coverage, which will start in ...

Fans will have a familiar voice greet them when they turn into an "NBA on NBC" broadcast for the first time in two decades.

NBA fans’ viewing experience will look different later this year, but there will also be a touch of nostalgia.

NBC is making a nostalgia-fueled drive to the hoop to tout the return of the NBA to its airwaves in the fall of 2025 after more than two decades. In the latest move, NBC Sports announced that it ...

In this week's sports media column, Chad Finn examined what the future has in store for NBC Sports Boston as they might have ...