WPP won creative company of the year at Cannes Lions 2025 — with outgoing chief executive Mark Read leading his team onto the ...

Wondrlab’s Cannes 2025 line-up isn’t chasing applause—it’s chasing action. With three culturally sharp campaigns—Bill of Pride, The Right Sign, and One More Tika—the agency is turning its entries into ...

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When the advertising world packs its bags for the Riviera each June, it’s not just chasing Lions—it’s chasing relevance. Cannes has long moved past being a shiny reel of spectacle; it now demands ...

Do you remember when the Indian Premier League (IPL) was launched? A massive campaign and an unmissable sound went with it. Hailed as Manoranjan ka Baap (the big daddy of entertainment), it was ...

Connect with India’s Cannes Lions winners; uncover their creative strategies and forge new connections at the Cannes ...

At Cannes Lions 2025, the Droga5 founder unpacked his creative playbook—from sparking industry format shifts to partnering ...

Meta has enhanced its Advantage+ advertising platform with new generative AI tools designed to help advertisers create ...

Go make something wonderful,” Apple's Tor Myhren tells the creative industry as he bets on the irreplaceable power of human ...

As the marketing landscape evolves, brands that prioritise emotional connections will find themselves at the forefront of ...

When brand stories resonate with culture rather than at it, they become things people keep, says McCann Worldgroup India's ...

Even as AI floods workflows with speed and scale, professionals argue that it can’t mimic instinct, cultural fluency or ...